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What you need to know about SEO

SEO (Search Engine Optimization) refers to all techniques aimed at improving the visibility and positioning of a website in search engine results like Google. The main objective of SEO is to increase organic (unpaid) traffic by making a site relevant and attractive to users and search engines. SEO relies on three main pillars: technical SEO, which optimizes the structural aspects of the site (speed, mobile-friendliness, HTML tags, etc.); content, which involves creating quality texts that meet users' search intent; and backlinks, which strengthen the site's authority through links from other trusted sites. Essential in any digital marketing strategy, SEO helps businesses stand out in a competitive environment and maximize their online visibility in a sustainable way.

Your search returns 13 results.
Contractor

Contractor jobChef de projet contenus évènementiels - streaming audiovisuel

Mon Consultant Indépendant
Published on
SEO
Web
Web analytics

6 months
400-470 €
Paris, France
Contexte de la mission : Au sein d'un groupe média, la mission est en appui des équipes éditoriales et des entités internes pour piloter la gestion numérique des événements d'actualité. Chaque événement est traité comme un projet à part entière. IL NE S'AGIT PAS DE GESTION DE PROJET IT ou de GESTION DE COMMUNICATION DIGITALE Missions principales : Pilotage & coordination · Assurer un rôle de coordinateur : formalisation des procédures, suivi opérationnel, définition des bilans et outils de mesure de la réussite des événements · Prendre, selon les besoins, le rôle de Chef de Projet Events : définition des objectifs, coordination du dispositif produit/diffusion, distribution, présence sociale, communication, SEO et mobilisation des ressources techniques · Mettre en place les comités de suivi, rédiger les comptes rendus, listes d'actions et points d'alerte · Coordonner les entités internes et externes Distribution & diffusion numérique · Organiser la distribution d'événements sur les environnements numériques du groupe : sites web, applications mobiles et pages sociales · Être force de proposition sur les formats éditoriaux selon les plateformes (formats courts sur réseaux sociaux, extraits longs sur plateformes vidéo, directs sur les environnements propres du groupe) Production & livrables · Travailler avec les éditeurs vidéo, journalistes, community managers et graphistes pour produire : expressions de besoin, spécifications éditoriales, visuels, documents de recette, plannings et rétro-plannings · Produire des présentations, procédures, bilans et post-mortem adaptés à l'importance de chaque événement · Assurer une veille éditoriale, technologique et concurrentielle
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Fixed term

Job VacancyWebsite SEO / CRO Lead

Nexus Jobs Limited
Published on

£30k-35k
London, England, United Kingdom
Website SEO / CRO Lead We are seeking a cross functional SEO and CRO Lead to manage the continuous development of our websites, primarily focusing on user journey and experience, towards creating SEO-rich content. Key deliverable will be to drive SEO and CRO optimisation, using analytics and reports to continually revise user experience and enhance performance. In addition, you will assist with creating and implementing campaigns, and social media channels, using reporting tools to analyse and present performance, and inform future planning. Key Responsibilities / Accountabilities Web UI / UX and Conversion Rate Optimisation (CRO) Set up CRO tool e.g. Optimizely and Heatmap / Web Analytics tool e.g. Hot Jar / Content Square End-to-end delivery of conversation rate optimisation test programme, designed to improve session-to-purchase CVR and session-to-lead CVR on our website. Test ideation and set up in platform Monitoring of test Post test analysis and reporting Run max. 2x A/B tests per month investigating specific variables to drive conversion rate (purchase or leads). Cross team collaboration with marketing and technology to identify key variables to test – e.g., design focused (dark vs. light mode), content focused (using networking proposition vs. talent line up proposition to drive CVR) Manage third party web design agency responsible for ensuring delivery of actionable insights and strategic recommendations, towards deployment and development roadmap in line with test results etc. Proficient use and understanding of Google Analytics 4 Search Engine Optimisation Knowledge and use of SEO tools including SEM Rush, Google Search Console. Monthly reporting on SEO KPIs, including creation of monthly dashboard and reports overview. Domain Authority and backlinking. Technical SEO KPIs including page load, crawl errors, 404 rate and error redirects. Keyword rankings and movement in rankings on monthly basis. Organic Traffic performance from session to revenue. Inform UI/UX design to help optimise SEO performance. Develop, monitor and refine meta description framework across the website using CMS (Contentful). Collaborate with content and marketing teams to implement changes General Support analytics requirements by reading and interpreting data, and utilise this to drive future content and campaigns Support the definition for reporting and preparing regular updates on website and campaign performance and key metrics, helping to refine strategies based on findings. Wireframe design experience to support best in class user experience Ensure compliance with all legal, regulatory, and ethical guidelines related to website and content design and creation, safeguarding the company's reputation and intellectual property. Required 3-5 years experience in SEO, CRO and web performance roles Proven experience running A/B tests (Design and execution) Strong knowledge of GA4, Search Console, GTM (Tag Manager), Familiarity with CMS tools i.e. Contentful Proficiency with SEO tools: Ahrefs or SEMRush Use of Figma as wireframe design tool This is a hybrid position based in the City of London. The position is a 6 month FTC role. The salary for this role will be circa £30K - £35K. Do send your CV to us in Word format along with your salary and availability.
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Contractor

Contractor jobPMO / chef de projet digital – évènement d'actualité

Mon Consultant Indépendant
Published on
CMS
Mobile application
Reporting

6 months
400-470 €
Paris, France
Contexte de la mission : Au sein d'un groupe média, la mission est en appui des équipes éditoriales et des entités internes pour piloter la gestion numérique des événements d'actualité. Chaque événement est traité comme un projet à part entière. IL NE S'AGIT PAS DE GESTION DE PROJET IT Missions principales : Pilotage & coordination · Assurer un rôle de PMO : formalisation des procédures, suivi opérationnel, définition des bilans et outils de mesure de la réussite des événements · Prendre, selon les besoins, le rôle de Chef de Projet Events : définition des objectifs, coordination du dispositif produit/diffusion, distribution, présence sociale, communication, SEO et mobilisation des ressources techniques · Mettre en place les comités de suivi, rédiger les comptes rendus, listes d'actions et points d'alerte · Coordonner les entités internes et externes Distribution & diffusion numérique · Organiser la distribution d'événements sur les environnements numériques du groupe : sites web, applications mobiles et pages sociales · Être force de proposition sur les formats éditoriaux selon les plateformes (formats courts sur réseaux sociaux, extraits longs sur plateformes vidéo, directs sur les environnements propres du groupe) Production & livrables · Travailler avec les éditeurs vidéo, journalistes, community managers et graphistes pour produire : expressions de besoin, spécifications éditoriales, visuels, documents de recette, plannings et rétro-plannings · Produire des présentations, procédures, bilans et post-mortem adaptés à l'importance de chaque événement · Assurer une veille éditoriale, technologique et concurrentielle
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Permanent

Job VacancyE-Commerce Executive

Rise Technical Recruitment Ltd
Published on

£35k-40k
Stantonbury, England, United Kingdom
E-Commerce Executive Milton Keynes £35,000 - £40,000 + KPI Bonus + Progression + Benefits Are you an ambitious and commercially minded E-commerce professional with WooCommerce experience, looking for an opportunity to take ownership of multiple international online stores while directly influencing traffic growth, conversion performance and revenue generation across established global brands? This is an exciting opportunity to join a growing business where you will play a key role in managing and developing ecommerce operations across multiple brands and international markets. You will be responsible for the day-to-day performance of WooCommerce websites, ensuring products, promotions and content are optimised to maximise online sales. Working closely with marketing teams, external agencies and web developers, you will drive traffic acquisition strategies, improve customer journeys and identify opportunities to increase conversion rates and average order value. The role offers a strong blend of hands-on ecommerce management, digital marketing and commercial analysis. The ideal candidate will have experience managing WooCommerce websites, a strong understanding of SEO, PPC and GA4, and a data-driven approach to improving ecommerce performance. This is a fantastic opportunity to make a visible impact within a well-established international business offering genuine autonomy and growth opportunities. The Role: Manage and optimise WooCommerce ecommerce websites Maintain product content, pricing, promotions and merchandising activity Drive website traffic through SEO, PPC and digital marketing initiatives Analyse website performance and implement conversion rate improvements Coordinate projects with external agencies, developers and digital partners Produce ecommerce performance reports and support revenue growth targets The Person: Experience in ecommerce, digital marketing or website management Strong knowledge of WooCommerce, SEO, PPC and Google Analytics 4 Commercially aware with strong analytical skills Experience working with external agencies and suppliers Experience with CRO, A/B testing, Google Shopping or B2B ecommerce advantageous Reference Number:BBBH277326 Rise Technical Recruitment Ltd acts an employment agency for permanent roles and an employment business for temporary roles. The salary advertised is the bracket available for this position. The actual salary paid will be dependent on your level of experience, qualifications and skill set and will be decided by our client, the employer. Rise are not responsible or liable for any hiring decisions made by the end client. We are an equal opportunities company and welcome applications from all suitable candidates.
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Permanent

Job VacancyFrontend Software Developer with React

Nexus Jobs Limited
Published on

£45k-60k
United Kingdom
Frontend Software Developer with React Working as part of the Digital team, you'll be responsible for and delivering some exciting frontend and UX improvements to an eCommerce website as well as other internal applications for this award-winning Luxury Travel Company. You will be responsible for: Own the frontend of the eCommerce website, making continual improvements Collaborating with the back end developer and design resource to deliver improved UI & UX Participate in design discussions and be the voice of the customer on usability Skills and Experience: Excellent working knowledge of HTML, JavaScript, jQuery, CSS & React Framework Previously delivered multiple responsive websites Happy to develop from both wireframes and full designs Experience of working with and developing alongside a CMS (preferably with Umbraco) Capable of working with multiple (REST) APIs documented with e.g. OpenAPI/swagger and other API messaging formats e.g. JSON, XML, SOAP Good knowledge of technical SEO best practices, familiar with LightHouse on assessing page load times Worked in an agile/Kanban environment and familiar with JIRA and confluence Familiar with Git and source control The Client would like someone to join the team with at least 3 to 6 years proven track of developing software using React, HTML and Javascript. The salary for this role will be circa £45K - £60K depending experience. The Client has offices in Central London – for now the role will be remote. Do send your CV to us in Word format along with your salary and availability.
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Permanent

Job VacancyFrontend Software Developer with Javascript HTML

Nexus Jobs Limited
Published on

£40k-50k
United Kingdom
Frontend Software Developer with Javascript and HTML Our Client is looking to recruit Frontend Software Developer with at least 3 to 5 years experience of developing Frontend software with Javascript and HTML Working as part of the Digital team, you'll be responsible for and delivering some exciting frontend and UX improvements to an eCommerce website as well as other internal applications for this award-winning Luxury Travel Company. The Role You will be responsible for: Own the frontend of the eCommerce website, making continual improvements Collaborating with the back end developer and design resource to deliver improved UI & UX Participate in design discussions and be the voice of the customer on usability Skills and Experience: Excellent working knowledge of HTML, JavaScript, jQuery, CSS & React Framework Previously delivered multiple responsive websites Happy to develop from both wireframes and full designs Experience of working with and developing alongside a CMS (preferably with Umbraco) Capable of working with multiple (REST) APIs documented with e.g. OpenAPI/swagger and other API messaging formats e.g. JSON, XML, SOAP Good knowledge of technical SEO best practices, familiar with LightHouse on assessing page load times Worked in an agile/Kanban environment and familiar with JIRA and confluence Familiar with Git and source control The Clients offices are based in Central London and this role will be remote working. The salary for this role will be in the range £40K to £50K. Do send your CV to us in Word format along with your salary and availability.
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Contractor

Contractor jobData Scientists spécialisés GenAI / LLM

Comet
Published on
AI Agent
Cloud
Data science

218 days
440-600 €
Ile-de-France, France
Bonjour à toutes et à tous, notamment aux Data Scientists spécialisés GenAI / LLM 🤖🧠 🔎 Je cherche un(e) Data Scientist pour intervenir sur une mission stratégique autour de l'AI et de la GenAI au sein d'un environnement international. Tu interviendras au cœur d'une équipe en charge de construire les fondations AI qui permettront aux différentes équipes produit et marques de développer et industrialiser des fonctionnalités basées sur l'IA. 💻 Ce que tu vas faire : Concevoir et développer des frameworks AI réutilisables Travailler sur l'orchestration LLM, le RAG, les agents et la gestion des prompts / contextes Construire des dispositifs d'évaluation et d'observabilité des solutions GenAI Définir des bonnes pratiques et architectures de référence pour les projets GenAI / ML Travailler sur les problématiques de sélection de modèles, coûts, latence, sécurité et Human-in-the-Loop Prototyper des use cases AI de bout en bout Intervenir notamment sur la génération et l'enrichissement de contenus produits, le SEO/GEO multilingue, les assistants et la recherche sémantique Transformer les POCs à fort potentiel en composants industrialisés Collaborer avec les équipes Produit, Data, Sécurité et Juridique Contribuer à la communauté AI interne via la documentation, les workshops, les exemples de code et les code reviews 🎯 Stack technique : Python / LLM / GenAI / RAG / Agents / APIs / Microservices / CI-CD / Cloud (GCP / AWS / Azure) 🕵️‍♂️ Profil recherché : 3 à 6 ans d'expérience dans la construction de systèmes ML / NLP en production Expérience hands-on récente sur les LLM et la GenAI Bonne maîtrise des sujets RAG, agents, évaluation et/ou fine-tuning Solides compétences en Python Bonnes bases en software engineering : APIs, microservices, testing, CI/CD Expérience sur un environnement Cloud : GCP, AWS ou Azure Bonne compréhension des enjeux GenAI : modèles, coûts, latence, sécurité, évaluation Français et anglais professionnels 🚀 Les plus de la mission : Expérience en e-commerce, retail, product catalogs ou plateformes web riches en contenu Connaissance des environnements PIM Expérience sur des pipelines de contenu multilingue ou des outils SEO Familiarité avec les frameworks d'évaluation LLM, les guardrails et les outils de gestion des prompts / versions Expérience en startup deep-tech ou au sein d'une équipe centrale de plateforme / enablement 📍 IDF : Rythme hybride 🏡 📅 Démarrage : ASAP ⏳ Mission : longue durée Qu'en penses-tu ? Si tu es un(e) Data Scientist spécialisé(e) GenAI / LLM et que tu souhaites intervenir sur une mission d'envergure avec des enjeux forts d'industrialisation de l'AI, je serais ravi(e) d'échanger avec toi 🚀 Un excellent week-end 🌞
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Permanent

Job VacancyE-Commerce Executive

Rise Technical Recruitment Ltd
Published on

£35k-40k
Stantonbury, England, United Kingdom
E-Commerce Executive Milton Keynes £35,000 - £40,000 + KPI Bonus + Progression + Benefits Are you an ambitious and commercially minded E-commerce professional with WooCommerce experience, looking for an opportunity to take ownership of multiple international online stores while directly influencing traffic growth, conversion performance and revenue generation across established global brands? This is an exciting opportunity to join a growing business where you will play a key role in managing and developing ecommerce operations across multiple brands and international markets. You will be responsible for the day-to-day performance of WooCommerce websites, ensuring products, promotions and content are optimised to maximise online sales. Working closely with marketing teams, external agencies and web developers, you will drive traffic acquisition strategies, improve customer journeys and identify opportunities to increase conversion rates and average order value. The role offers a strong blend of hands-on ecommerce management, digital marketing and commercial analysis. The ideal candidate will have experience managing WooCommerce websites, a strong understanding of SEO, PPC and GA4, and a data-driven approach to improving ecommerce performance. This is a fantastic opportunity to make a visible impact within a well-established international business offering genuine autonomy and growth opportunities. The Role: Manage and optimise WooCommerce ecommerce websites Maintain product content, pricing, promotions and merchandising activity Drive website traffic through SEO, PPC and digital marketing initiatives Analyse website performance and implement conversion rate improvements Coordinate projects with external agencies, developers and digital partners Produce ecommerce performance reports and support revenue growth targets The Person: Experience in ecommerce, digital marketing or website management Strong knowledge of WooCommerce, SEO, PPC and Google Analytics 4 Commercially aware with strong analytical skills Experience working with external agencies and suppliers Experience with CRO, A/B testing, Google Shopping or B2B ecommerce advantageous Reference Number:BBBH277326 Rise Technical Recruitment Ltd acts an employment agency for permanent roles and an employment business for temporary roles. The salary advertised is the bracket available for this position. The actual salary paid will be dependent on your level of experience, qualifications and skill set and will be decided by our client, the employer. Rise are not responsible or liable for any hiring decisions made by the end client. We are an equal opportunities company and welcome applications from all suitable candidates.
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Permanent

Job VacancyFullstack Web Developer

Nexus Jobs Limited
Published on

£50k-65k
London, England, United Kingdom
Web Designer and Developer - Central London Our Client an international company is looking to recruit a Web Developer with at least 4 years experience. The Client would like to see at least 3-4 years of experience as a web developer, with specific experience creating, implementing, and sustaining responsive websites. You should be proficient in JavaScript, jQuery, HTML, CSS/SCSS, Shopify (working with liquid files), and related technologies. Experience in AWS (Lambda, S3, API Gateway), Node/NPM, and with SQL and/or NoSQL databases is also desirable. ● A working knowledge of CMS implementation and server-side programming languages is required. ● Solid knowledge of performance improvement and optimization best practices. ● A strong sense of how to create and manage easy to use WP backend environments for our website admins. ● Established Shopify development experience, including custom themes, modifications to existing elements, and a fundamental understanding of Shopify Liquid template language and its API / Application ecosystem. ● Knowledge in data migration and synchronization between Shopify + WP instances. ● Deep understanding of web design, ecommerce solutions, development process, and third party applications (integrations with warehouses/distribution, ERPs, POS systems, etc.) ● Familiarity with A/B testing, SEO and data-driven practices. ● Familiarity with analytics tools such as Google Analytics, GTM. ● Familiarity with WCAG and ADA (Americans with Disabilities) accessibility best practices for web. ● Can work and stay well-organized between a variety of projects. ● Ability to work independently to solve technical problems, mitigate risk, make decisions, and communicate effectively under tight deadlines and challenging situations. ● Approach all projects with a positive attitude and a problem-solving perspective. This is an exciting new role - based in Central London. The salary for this role will be in the range £50K - £65K + Benefits. Please do send your CV to us in Word format along with your salary and availability.
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Community Manager / Social Media Manager

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Architecture Consultant

The Architecture Consultant for website optimization may involve analyzing and implementing technical solutions to make websites more accessible to search engines (technical SEO).

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