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Website SEO / CRO Lead We are seeking a cross functional SEO and CRO Lead to manage the continuous development of our websites, primarily focusing on user journey and experience, towards creating SEO-rich content. Key deliverable will be to drive SEO and CRO optimization, using analytics and reports to continually revise user experience and enhance performance. In addition, you will assist with creating and implementing campaigns, and social media channels, using reporting tools to analyze and present performance, and inform future planning. Key Responsibilities / Accountabilities · Web UI / UX and Conversion Rate Optimization (CRO) o Set up CRO tool eg Optimizely and Heatmap / Web Analytics tool eg Hot Jar / Content Square o End-to-end delivery of conversation rate optimization test program, designed to improve session-to-purchase CVR and session-to-lead CVR on our website. o Test idea and set up in platform o Monitoring of test o Post test analysis and reporting o Run max. 2x A/B tests per month investigating specific variables to drive conversion rate (purchase or leads). o Cross team collaboration with marketing and technology to identify key variables to test – eg, design focused (dark vs. light mode), content focused (using networking proposition vs. talent line up proposition to drive CVR) o Manage third party web design agency responsible for ensuring delivery of actionable insights and strategic recommendations, towards deployment and development roadmap in line with test results etc. o Proficient use and understanding of Google Analytics 4 Search Engine Optimization o Knowledge and use of SEO tools including SEM Rush, Google Search Console. o Monthly reporting on SEO KPIs, including creation of monthly dashboard and reports overview. o Domain Authority and backlinking. o Technical SEO KPIs including page load, crawl errors, 404 rate and error redirects. o Keyword rankings and movement in rankings on monthly basis. o Organic Traffic performance from session to revenue. o Inform UI/UX design to help optimize SEO performance. o Develop, monitor and refine meta description framework across the website using CMS (Contentful). o Collaborate with content and marketing teams to implement changes · General o Support analytics requirements by reading and interpreting data, and use this to drive future content and campaigns o Support the definition for reporting and preparing regular updates on website and campaign performance and key metrics, helping to refine strategies based on findings. o Wireframe design experience to support best in class user experience o Ensure compliance with all legal, regulatory, and ethical guidelines related to website and content design and creation, safeguarding the company's reputation and intellectual property. Required o 3-5 years experience in SEO, CRO and web performance roles o Proven experience running A/B tests (Design and execution) o Strong knowledge of GA4, Search Console, GTM (Tag Manager), o Familiarity with CMS tools i.e. Contentful o Proficiency with SEO tools: Ahrefs or SEMRush o Use of Figma as wireframe design tool This is a hybrid position based in the City of London. The position is a 6 month FTC role. The salary for this role will be around £30K - £35K. Do send your CV to us in Word format along with your salary and availability.

Digital Technology Lead C# .Net To provide the Technical leadership for our Agile Development Team working across .Net C# Core, Web UI and Sitecore CMS technologies on our new multi-market Digital CMS Platform. The Tech Lead role will be split 40 / 60 between Hands On and Hands Off development activities working with a development team comprising of internal resources plus external system suppliers. You will be accountable for the technical delivery of changes across the Platform and will work with the IPF Architects, System Analysts and Development team to provide technical leadership, technical designs and implementation of best practices across the team to ensure quality and timely deliveries. Provide detailed technical designs for development team. Develop and maintain baseline technical design documentation for the Digital CMS Platform. Preparation and delivery of technical proposals and presentations Technical feasibility studies for newly-created product ideas/software projects and propose implementation solutions Work with IPF Architects and partners to contribute to the overall Enterprise Solution design Ensuring that software development is delivered on schedule, in-line with designs, to quality and within the overall plan. Provide Code Reviews for the key core functionality to ensure adherence to designs. Complete coding development as required ensuring it is fit for purpose, effective, scalable and future proofed. The role is expected to be split 40 / 60 Hands On and Hands Off. Implement Azure DevOps CI/CD Build and Release pipelines across the Digital CMS platform. Development and maintenance of a technical backlog, software release map and technology roadmap for the Digital CMS Platform. Follow best-in-class agile methodology (2week sprints), throughout the software development lifecycle to deliver consistent market leading engineering solutions Attend project/tech updates and stand-ups providing accurate updates where appropriate and highlight any project risks/bottlenecks/successes Provide delivery estimates as part of Agile delivery process for implementation of functionality. Determine project requirements and developing work schedules for the team. Ensure assignment of tasks to the Team to align with skills, growth and personal preferences. Improve the software development process using the latest technologies Implement best practices and coding standards across the delivery team. Provides technical expertise to peers in other functions Mentor and improve development team members Liaise with other delivery teams, stakeholders, users and senior leaders Works independently with guidance only in complex situations Keeping up-to-date with industry trends and developments. Software development cycles and approaches Use of online collaboration tools JIRA and Confluence Highly proficient in core Microsoft technologies: .Net Core. C#, T-SQL, MVC, Web API Knowledge and work experience of a CMS web platform (Sitecore desirable) Experience in CI / CD build and delivery pipelines (Azure DevOps desirable) Financial services IT solutions IT industry and ways of working within multi-disciplinary teams The Client is global operation with an office in Leeds. The salary for this role is circa £60K - £70K + Excellent Benefits. Please send your CV to us in Word format along with your notice period and availability.

Frontend Software Developer with React Working as part of the Digital team, you'll be responsible for and delivering some exciting frontend and UX improvements to an eCommerce website as well as other internal applications for this award-winning Luxury Travel Company. You will be responsible for: Own the frontend of the eCommerce website, making continual improvements Collaborating with the back end developer and design resource to deliver improved UI & UX Participate in design discussions and be the voice of the customer on usability Skills and Experience: Excellent working knowledge of HTML, JavaScript, jQuery, CSS & React Framework Previously delivered multiple responsive websites Happy to develop from both wireframes and full designs Experience of working with and developing alongside a CMS (preferably with Umbraco) Capable of working with multiple (REST) APIs documented with e.g. OpenAPI/swagger and other API messaging formats e.g. JSON, XML, SOAP Good knowledge of technical SEO best practices, familiar with LightHouse on assessing page load times Worked in an agile/Kanban environment and familiar with JIRA and confluence Familiar with Git and source control The Client would like someone to join the team with at least 3 to 6 years proven track of developing software using React, HTML and Javascript. The salary for this role will be circa £45K - £60K depending experience. The Client has offices in Central London – for now the role will be remote. Do send your CV to us in Word format along with your salary and availability.