Job Vacancy Content Designer

In this role, you will shape the future of content design by leading the creation of accessible, evidence-based content strategies that make services intuitive and impactful. You’ll collaborate with multidisciplinary teams, guide clients through design decisions, and ensure content consistently meets user needs while supporting wider business objectives. You will also mentor others, advocate for inclusive design, and bring clarity to complex projects.

By taking ownership of content outcomes and influencing senior stakeholders, you will help clients adopt best practice, innovate with content governance, and embed sustainable approaches that deliver real change. Supported by CGI’s collaborative culture, you’ll have the space to experiment, refine, and share your expertise with colleagues and clients alike.

Key responsibilities include:

Lead & Innovate: Shape content strategy, governance, and tone of voice for diverse clients.

Leads content planning from discovery to delivery, embedding research and testing throughout.

Designs content structures within information architecture, navigation, and interaction models.

Develop & Deliver: Create content that is clear, engaging, and accessible, meeting WCAG 2.1 standards.

Optimise & Automate: Use data, research, and information architecture to simplify complex processes.

Collaborate & Influence: Partner with designers, researchers, and stakeholders to drive end-to-end solutions.

Guide & Support: Mentor junior designers and build capability within teams and across CGI’s SPARCK community.

Champion & Advocate: Promote human-centred, inclusive design practices with clients and the wider community.

Builds consensus across differing stakeholder perspectives through co-creation.

Selects and configures CMS and content tooling in partnership with design and tech.

Tracks performance metrics, iterating based on user behaviour and feedback

Required qualifications to be successful in this role

To succeed in this role, you should bring extensive experience in content design and strategy, with a strong record of creating user-focused, accessible solutions. You’ll need to demonstrate leadership, collaboration, and the ability to influence stakeholders at all levels, alongside a passion for human-centred design and continuous learning.

Essential capabilities:

Content: Develops strategies that enhance user experience and meet business goals. Strong experience in content design, strategy, and governance

Insights: Leads user research for content; integrates findings into design decisions. Skilled in using evidence, research, and prototyping to inform decisions

Content architecture: Creates and tests structures that support findability and usability. Proven ability to design accessible content aligned with WCAG 2.1

Collaboration: Shapes outcomes in multi-disciplinary teams; facilitates co-design workshops. Initiates and leads content-focused workshops.

User engagement: Uses performance data and testing insights to drive iteration.

Client: Communicates the value of design-led content decisions to stakeholders. Identifies and escalates stakeholder issues, with clear recommendations. Confident in stakeholder engagement, facilitation, and influencing

Mentoring: Experience mentoring and supporting junior designers

Tools: Proficiency with design tools such as Figma and content management systems

Desirable experience:

Knowledge of GDS or NHS style guidelines

Background in consulting or working across public and private sectors

Familiarity with Agile delivery methods

Understanding of SEO best practice



#LI-LH

Together, as owners, let’s turn meaningful insights into action.



Life at CGI is rooted in ownership, teamwork, respect and belonging. Here, you’ll reach your full potential because…



You are invited to be an owner from day 1 as we work together to bring our Dream to life. That’s why we call ourselves CGI Partners rather than employees. We benefit from our collective success and actively shape our company’s strategy and direction.



Your work creates value. You’ll develop innovative solutions and build relationships with teammates and clients while accessing global capabilities to scale your ideas, embrace new opportunities, and benefit from expansive industry and technology expertise.



You’ll shape your career by joining a company built to grow and last. You’ll be supported by leaders who care about your health and well-being and provide you with opportunities to deepen your skills and broaden your horizons.



Come join our team—one of the largest IT and business consulting services firms in the world.